PBR Brazil Americana Event Breaks Attendance Records

MEDIA CONTACT:


719.242.2800, ext. office


Pueblo, Colo. (July 30, 2007) - If you think Brazilian bull riders are die-hard individuals - you haven't met their fans!  The arrival of the Professional Bull Riders, Brazil (PBR) in the city of Americana, BZ. on June 6th launched an all-out epidemic of adrenaline on its fans.  They congregated by the thousands to the hosting venue, Clube dos Cavaleiros.  This year marked the 21st Americana Event and by the time the dust cleared on the 12th day of this entertainment marathon, a record-breaking 348,300 individuals had taken part in its festivities. 

The city of Americana is currently bidding for the opportunity to host the 2008 PBR World Cup. Nothing gets a party started like the bulls and brawn of the PBR.  The 2007 Americana Event launched the first five days of the celebration by hosting the PBR Brazil Master Event with 45 of the best bull riders for the National and International Championship!  This annual performance reached record-breaking attendance as a staff of 8.500 worked behind the scenes to ensure a safe and successful experience for the congregating  masses.  The standing-room-only event hosted an impressive range of both beauty and beast. The Americana crowd could feast their eyes on anything from the PBR's finest competitors in action, to taking in 14 different shows featuring the creative talents of a number of Brazil's most renowned artists. 

It's no secret why Brazil produces so many profound athletes for the PBR - their fans drive bull riding to the next level with their dynamic enthusiasm. There was an intoxicating energy level that circulated through the crowd when Romildo Monteiro Félix won his very first victory for a PBR Brazil event.  If you don't feel the adrenaline in Americana - you may want to check your pulse.  The rider from Deodópolis, MS took home top honors after covering Silmar Colombo's Chocolate and defeating the forty-four other leading bull riders of the National and International Championship.

Expectations are soaring for the 22nd Americana event that is to be held June 12-22, 2008, once again, at Clube dos Cavaleirosonce in Americana, BZ.  In the wake of this year's innate success, fans are anticipating next year's production to be nothing short of astronomical.  If you plan on attending next year - be prepared to "Get Hooked!"

For more information on the Americana event or the PBR Brazil, please contact Beira Covas at 719 242 2800 ext. 3249, or visit www.pbrnow.com.

About the PBR:

More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 500 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series presented by Wrangler, the U.S. Smokeless Tobacco Company Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders competing in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.


1 Comments
  • redrock26
    September 6, 2009
    mr pedrero and all the "mexican committe" is just a fraud, when I was I bull rider in chihuahua mexico in the 80's and 90's we always were represented in international events by cowboys from el paso or new mexico i you really want to real mexican bull riders just ask for the carrillo's and ruben chavez. we never see carlos ochoa ,rodrigo ortega, la bifala, beto botas(jaime nunez), gerardo (la guera sexy) carlos irigoyen,and others boys in this events next time contact the real cowboys not the riches guys in town than you.

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