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That one’s mine so keep it western

I was 13 years old and a group of about 12 or so neighbor kids were playing a pick-up game of baseball in an open field on the corner of Smith Ave. and Ashland St., when a foul ball to the left side bounced its way into a neighboring flowerbed.

Even though 26 years have passed, I still haven't forgotten that day.

We didn't have enough kids to field two complete teams, so I was playing third base and shortstop. Being the closest, I jogged across the street and made two steps in between the flowers, bent down to pick up the ball, and was startled when I leaned back up. I was face-to-face with a man who had apparently been gardening.

He reached out with both hands against my chest and pushed me to the ground.

I was two steps into his yard, but I made a sudden backward plunge onto the sidewalk. The ball came loose from my hand and rolled a few feet away, and a plastic replica of a Milwaukee Brewers batting helmet that I was wearing cracked into two pieces when it hit the concrete.

I laid there on the ground for just a minute or so, waiting to see what was going to happen next.

After he yelled for all of us to stay out of his yard, I reached out for the ball, stood up holding the broken helmet, tossed the ball back across the way to my friends and then jogged down the street and around the corner to my house.

I hadn't even told the entire story to my dad when he hopped on a bicycle and rode off down the driveway. There he went – 48 years old on my mom's bike with one of those girly bars – to find out what just happened.

By the time I jogged back around the corner, to my left side, I could see everyone standing in outfield--intently staring over at the garden. To my right, I could see my dad on the back porch knocking on the man's door.

OK, he wasn't knocking, he was pounding. I could hear him yelling something about wanting the "coward who beats up little kids" to come outside and be a man.

Eventually this guy – whose name, all these years later, escapes me – actually opened the door, stepped out and, by then, my dad was no longer on the porch, so they walked over toward one another and they were face-to-face – just I had been 5 or 10 minutes earlier.

And just as suddenly as I had been pushed, my dad made a fist, reared back, and punched him in the side of face.

This guy fell straight down to the ground. He didn't fall backward. He fell in the exact spot he was standing when he got hit. My dad was towering over him, as if he were Mohammad Ali looking down at Sonny Liston after he famously knocked him out.

I was standing with my friends when my dad pointed at me, while looking at this guy, who was visibly shaken by what had just transpired, and said, "That one's mine. You even think of touching him again and I'll break your arms."

Barely a teenager, I was the one kid in the entire neighborhood, who could say, "My dad can beat up your dad."

I haven't thought about that day in years, but this morning I was reminded of that story as I read through some more Web feature and blog comments left by PBR fans.

Now, I'm a self-proclaimed Johnny-come-lately when it comes to covering professional bull riding – I've been with the PBR for just over one year now – but I'm surprised and somewhat disappointed when I read comments about who's the bigger fan or how the sport sold out for more fans, or even the debate over who's been a fan longer.

I was having a morning coffee – a Venti-sized white chocolate mocha from Starbucks – and skimming through the comments – yes, we do read them – when, out of the blue, I made some sort of correlation between "that one's mine" and "keep it western."

I know they're years apart and one has nothing to do with the other, yet they both represent the same thing.

Both comments were made out of frustration.

What I mean by that is obviously my dad was protecting his family, which is something he valued; he felt my safety had been harmed. He wasn't really going to break anyone's arms – although, I must admit, he was pretty darn upset – but he wanted to be heard and, more importantly, he wanted to be taken seriously.

I think the same holds true here.

It's hard to imagine that someone – even a traditional rodeo fan from long before the PBR was founded in a Scottsdale, Ariz., motel room – could watch a PBR event and be so disappointed with the product that they would really consider walking away.

Something tells me that person can be compared to my dad on that Sunday afternoon 26 years ago.

The hateful statements are no different than a punch to the face and – for the record – my dad apologized a couple days later. He wasn't ever going to let his emotions carryover that far. It was an impulsive action and he said it more out of the frustration of not knowing what else to say at that moment.

I believe the same can be said of some of the comments posted below various blogs and Web features. I think it's out of self-preservation and the raw emotion of feeling left out.

Let me assure you that the PBR doesn't value one fan more than another.

Whether you purchase a $10 ticket to one event or a $100 ticket to a half dozen events, your support is treasured the same as it is if you're a Team PBR member or an avid viewer of the weekly television broadcast.

The continued growth of the sport can only be achieved with the help of each and every one of you.

I read where someone wrote she had wished it never changed, and I also read where we need to keep it western.

It's cliché to say that change is good, so instead I'll point out the fact that we ought to be glad things have changed. Had there never been any change, there wouldn't be a PBR or any other bull riding organization.

Not only would all of us be without any of the Web sites that keep us informed, but no one would have to worry about whether or not the PBR should be on NBC, because we'd still be watching a rodeo at a dusty old fairground facility, as opposed to watching the top riders and the rankest bulls at a state-of-the-art indoor arena.

It doesn't matter if you grew up dusting off your britches on a ranch in Montana or being coddled by a nanny in a New York City penthouse – I grew up in neither of those situations, but my dad could beat up your dad, at least on that summer day in Wisconsin – if you have an affinity for the PBR, the feeling is mutual.

So, no, it's not your sport. It's our sport--as in you, me and everyone else.

Comments (Comment Moderation is enabled. Your comment will not appear until approved.)
I agree with you all the way Keith. I too have been very surprised of the venom of some the the writers (fans). I think we can all voice our opinions in a respectful way. I do not think any rider(s) should be called names just because you do not like him. I have my favorites and some not so much. But I do not personally know these men and am not going to judge their character. No one is perfect, I think everyone should re-read some of their comments when they put down a rider, commentator, bullfighter, etc. and take a good look in the mirror. This is a great sport with great athletes, but most of all they are human, not perfect. I only found the PBR a year ago, and I know that all change is not what we might want, but sometimes necessary to keep a great thing going. Let's be great fans and be more supportive. Let's give our opinions, respectfully.
# Posted By TLW in Texas | 2/15/09 6:48 PM
Exactly because is OUR sport it should no sell to a national network when the true fans,I mean true fans, the ones that drive miles to see an event,fly across the nation and cancel appointments to stay home Saturday night to watch the PBR event are the ones that have made the PBR what it is today.So to go to a tv provider that is not going to do the proper job to the fans as to cut short the presentation is a crime.Its unforgivable that now the PBR thinks itself so grandiose that can ignore the faithful viewers to try to woo people that will probably watch the local football or baseball game rather to the PBR event.Let these people come to VS rather than PBR try to go to them.Watch the statistics of both the NBC and the VS programs and the numbers tell you that VS wins hands down.This whole thing has gotten out of hand since the PBR got out of the hands of the true bullriders and in the hands of Madison Ave. goons that have no interest in bullriding but only on the bottom line.Pathetic,sad and unpardonable.
# Posted By Oscar | 2/15/09 7:25 PM
I agree with you 100% Keith. I personally think it was a mistake to make it where the fans can post comments. It always just turns into a hater page. I can't stand to even read them for fear I will go off on someone who is bashing the PBR. It is sad what people say and hurts the sport. Yes, it is good to have an opinion, but if you are going to state it do it in a way that doesn't bash others down.
# Posted By TheeRebel | 2/15/09 10:22 PM
I agree with you about some of the comments and have been ornery as hell, (even I have felt bad now). I will have to say again, though, my comment to Brett Hoffmann still applies. They need to celebrate this way of life and not just keep it to ourselves. I get it, the cable and dish networks get better ratings than regular tv but who cares...Why not be able to reach that New York kid and let him be exposed to this sport and they make the decision. And like I said, the first comment is right. If we are who we say we are, we will clean up our act and be proactive comments rather than re-active. (I guess thats why I wrote such a long one for Brett-hope that's ok! :) Thanks everybody...
# Posted By Heather | 2/15/09 11:43 PM
When push comes to shove, here's what this watch-every-event-without-fail-and-get-to-one-event-a-year-in-Texas-if-I'm-lucky fan really cares about: I want to see cowboys ride bulls; I want whoever is in the booth to make me feel like I'm just a little bit in on the commeraderie shared by the members of the bullriding community; I want to know a bit about the backgrounds of both the riders and the bulls.

If the cowboys who do the riding and the risking are happy with the situation and the stock contractors who raise, train and care for the bulls are happy with the situation, then I don't guess I really have a lot to say about it. Much as I might like to run the place, I don't. I'm a spectator, not a participant. Now, granted, you need the fans to keep the business going, but until I'm risking my neck or my paycheck for the PBR, I think i'll just sit back and enjoy the show.

I do feel compelled to add one other thing that's been itching at me: someone along the way mentioned that he or she was disappointed that the weekly bounties and other bonus programs weren't being done any more. The implication was that it was a decision of Mr. Bernard and Co. to do away with these things. Well, correct me if I'm wrong, but it was always my understanding that those were functions of individual sponsors, such as Mossy Oak, Mohegen Sun, Ford, etc. and that this is why none of the bounties and bonuses were ever exactly the same from year to year.

That brings me to something else I would like to mention. It's not just that "the sport" is growing or changing in terms of popularity or appeal: the guys that do the riding are not the same as the ones who started the PBR. This actually is a new generation of people we are seeing. The stock contractors are changing as well. Some family stock companies are in the process of changing leadership from one generation to the next. Many of yesterday's bull riders are now in the stock business. New ideas are coming in all the time. The PBR is not the only game in town anymore. It may be the best, but it is not the only choice.

Talented young cowboys who want to specialize in bull riding as a living have options and if they don't like what they PBR has to offer, they can take their ropes and spurs and go elsewhere. The same is true for the bull owners.

We fans who are of an older generation have to realize that the PBR of Ty Murray, Jim Sharp, Tuff, etc. was what it was because of those men, that team, that time. That time is gone. The people have changed and moved on to other things in their lives. Now is the time for the PBR of JB, Skeeter, Renato...it will have a different tone, a different flavor, a different look, but it will still at the core be the PBR. It will be of its time and place, because those who are the the heart of it..the riders and the stockmen..are here and now, today. Just as the PBR founders were in their day. I just thought that needed saying.

The more things change, the more they stay the same.
# Posted By Ellen | 2/16/09 1:32 AM
I have been reading all of these blogs and I have not responded to anything said because I have thought a lot of them have been very ugly and the comments not necessary. I don't like to read or even listen to people arguing in this manner.
I know I have not been a fan of the PBR for a lot of years. I just started watching it in 2004 but since that time, it has grown so much. Every year it has added so much more to the events. I know to the veteran fans in the sport it has become more commercialized and bonuses have been added for fans to draw more excitement to the events. I think if you stand back and think a little to how much this sport has grown and how much every year more money is being offered to the bull riders it has for them raised the stakes to want to be the best at what they do. That is what makes the competition so good. I think this year with not having a main "star", the competition is just great. This last event in Oklahoma City was great. All of the bull riders are stepping up and riding great bulls. I thought it was very exciting. I just love the new and young bull riders and the veterans in the sport are stepping up also. JB Mauney does stand out but he makes his mistakes and there are so many right there to step in and win. The bulls are great and the stockbrokers are now getting more involved. All of this makes outstanding bull riding.
I know a lot of fans do not like the shows to be on NBC but I understand fully that this is needed to gain popularity from viewers who would not normally watch bull riding and this gives the PBR the opportunity to pick up more sponsers. What I like most of all is when the Friday night event is on NBC on Saturday afternoon, then the Saturday night on Versus is live. I really like the live events.
I know all of these changes have been hard for the fans that are from the west and have been going to the rodeos for such a long time and now have to see the glitze and rock music change the look of the cowboy and the arenas, but it has also made the sport more lucrative for the bull riders. This means we will see more young men wanting to compete and will challenge the stockbrokers to want to raise greater bucking bulls. All in all this will only make the sport better and give eveyone involved a better opportunity to make more money and to ride greater bulls.
I think Randy Bernard, Ty Murray, Cody Lambert and others have made some very good decisions to keep the fans involved and the PBR a growing sport. I love to read the articles, the PBR.TV is great and the PBR Fantasy is so good for the fans.
I know change is difficult for a lot of people but I do think all of these changes are for a greater sport now and for the future.
Joan Simpson
Greensboro, NC
.
# Posted By Joan Simpson | 2/16/09 12:37 PM
I agree with Joan, while I don't like NBC's coverage I can put up with a showing as long as i also get to see live coverage on VS. I have to say, I really enjoyed Justin, Ty and JW's live coverage in OK. They were honest in their assements of the rides and at the same time full of humor and made me laugh out loud. What more could we ask for? It was the perfect blend for me! Thanks guys!
# Posted By Bonnie | 2/16/09 3:47 PM
Great post, Keith.
I've found that what the PBR reps post on this site never changes the opinions of those who have a beef with the current state of affairs. The PBR from this day forward will be too big and corperate for most of the people that post here. The common thread they all share is that they already enjoy the PBR. These people don't care about the growth of the sport AT ALL. They are under the mistaken assumption that a sport can just be what it is forever. The PBR is identical to every other business in the industrialized world; you are either growing or you're declining.
There are many things I'd like to change about the PBR. But the fact is the sport has enjoyed a meteoric rise in the last several years under this mgmt group. I'll defer to them on matters involving growing the sport.
# Posted By fo shizzle | 2/16/09 5:21 PM
I agree Keith that this is a great post and it needed to be said. It is a good reminder to do as we say. We are lucky that the PBR is the way it is and I am happy that the popularity is what it is. What people thought to be a dying way of life, is preserved through the PBR. I am a proud PBR fan and believe ty and cody have done a great job!
# Posted By Heather | 2/16/09 6:37 PM
It is a testament to the strength and character of this organization to allow these open forums where they are not always going to be told what they want to hear. As for the NBC broadcasts that generate so much negativity--I think of them as a toe in the door. Once the sport catches on with an even bigger audience, NBC will beg to carry an additional 30 minutes or hour. Rome wasn't built in a day.
# Posted By Marie | 2/16/09 10:39 PM
keith, great post. As the texan said above to much venom from the fans.My wife and I go to about 7events a year. The fans at the EVENTS couldnt be further from the fans on this BLOG..We have made friends all over the country..To the people that think you cant grow the sport your WRONG..I work with about 100 people,,I have gotten about 10 watching the pbr..one of the guys walked in last week and said he was watching sunday night,,said he seen a guy named dirteater...what a great name he said.Then he wanted to know if he could ride with us to the birmingham event in march...No problem always room for a new fan..I love the PBR,,,im glad they are growing the sport..The riders deserve the cash,,The riders are the ones putting there butts on the line everytime..If you dont like the PBR,,move on to something else..try a football or baseball game,,,and try to meet some of the players,,you got to be kidding,,,all of them are to good to talk to you,,the PBR lets you meet the guys at every event..they have signings everywhere..Thats how you grow a sport,fan interaction,,,PBR keep up the good work. Thanks Rnady
# Posted By randy in georgia | 2/16/09 11:25 PM
Thanks for the gentle reminder, Keith. I've grumbled about NBC's coverage (although I hope I did it respectfully) - but I agree with the other posts that explain the new market that is probably opened up by such exposure. I love watching PBR - I record it every weekend, watch every minute, and we go to the St. Louis event every year. I wish we could afford to travel and attend other BFTS events, but we'll have to settle for the one BFTS weekend per year for now. I appreciate how Randy, Ty, Cody, and company have kept the sport fan-friendly, respectable, and growing.
I have a question for anyone who may be able to answer, and I apologize if this is not the place to ask it. Is it possible to see who will be competing at the lower-tier events, like the Enterprise, Discovery, or Challenger tours? If so, how? Or is it possible to see if a particular rider has registered to compete in a particular event?
Thank you!
Jill
# Posted By Dick & Jill Butler | 3/15/09 4:42 PM
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