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    <title>Professional Bull Riders, Inc. News</title>
    <link>http://www.pbrnow.com/</link>
    <description>The Latest Bull Riding News, Updated Daily</description>
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    <copyright>Copyright 2008 PBR, Inc.</copyright>
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    <lastBuildDate>Tue, 09 Feb 2010 08:06:46 MST</lastBuildDate>
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    <title>Professional Bull Riders, Inc. News</title>
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			<category>Bull Riding</category>
			<title><![CDATA[#3 in BFTS World Standings continues his hot streak!]]></title>        
			<description><![CDATA[ Austin Meier   (Kinta, OKla.) continued his hot streak in Winston-Salem with the overall event win. In Round 2, Meier rode SkyHawk Cut-a-Rug (Jeff Robinson/Pinnacle Bull Group) for 88.5 points and second place. In the short-go, he took third place, staying on Lone Star (Robinson/Hagen Bucking Bulls) for 89.75 points. Overall, Austin took home $39,205 for the whole weekend and is currently ranked #3 in the world.      <BR> Brazilian  Renato Nunes  (Buritama, SP, Brazil) had an impressive weekend, winning both Round 2 and Round 3. In Round 2, he rode Flashpoint (Teague Bucking Bulls, LLC) for 89.25 points. Round 3 gave him the highest score of the weekend, 90.5points, on RMEF Bugle (Robinson/Perry Bucking Bulls). Nunes placed second in the overall event standings, coming in right behind Meier, and adding $18,752.50 to his bank account.      <BR> Only two other cowboys managed to make the buzzer in the championship round other than Meier and Nunes.  Beau Hill  (West Glacier, Mont.) received the first 90-point ride of the evening after he stayed on Chicken on a Chain (Robinson/Tedesco/Larry the Cable Guy) for 90 points. Current #7 in the BFTS World Standings,  Skeeter Kingsolver  (Mclouth, Kans.) was the fourth rider to stay on in the short-go, riding Fat Lip (Circle T Ranch & Rodeo) for 84.75 points.      <BR>  J.B. Mauney    (Mooresville, N.C.) attempted to wow his hometown crowd with a draft pick of Code Blue. He almost made 8 seconds, but the official review from the judges stated that he didn't make the buzzer. Also, young rider Stormy Wing's wreck on Cajun Blast (Circle T Ranch & Rodeo) brought the arena to complete silence as he was carried out on a backboard. Wing received a concussion and is questionable to compete in next week's event in Oklahoma City.              <BR>  McDonald    (Col. Juarez, Mexico) and  McKennon Wimberly  (Cool, Texas) tied for third and fourth in Round 2. McDonald stayed on Outa Da Blue, owned by Circle T Ranch & Rodeo, while Wimberly made the buzzer on Jerome Davis Bucking Bulls' Off the Hook, both rides getting a score of 88 points. In another tie, this time for 5 th  and 6 th  places, was  Cody Ford  (Stanfield, Ore.) and  Stormy Wing  (Dalhart, Texas). Ford rode Teague Bucking Bulls, LLC's Rusty Zipper and Wing stayed on Lucky Toad (Jerome Davis Bucking Bulls) for 87.75 points each.      <BR> For more information about the Professional Bull Riders, the Winston-Salem Invitational event and all upcoming dates on the BFTS tour, please visit     www.pbr.com    .   <BR>  INJURY REPORT: <BR>   Dustin Elliot had a concussion after a wreck in Round 1. He did not participate in the second day of competition in Winston-Salem, but is probable for next week in Oklahoma City.      <BR> Stormy Wing has a concussion after a wreck in Round 3 and is questionable for competition in Oklahoma City next weekend.      <BR> Ben Jones injured his neck. He will get x-rays early next week and is questionable to compete in Oklahoma City.      <BR> Wiley Petersen tore his left ACL after his ride on Rapid Reaction (Jeff Robinson Bucking Bulls) in Round 2. He will get an MRI on Monday. Petersen is out for an undetermined length of time.      <BR>  BEHIND THE CHUTES: <BR>Ford Truck Moment of Truth Bonus:<BR>Austin Meier    (Kinta, Okla.) was in the lead going into the Built Ford Tough Championship Round and won the Winston-Salem Invitational presented by Troy-Built; therefore, he collected the $10,000 bonus.    The bonus will return to $5,000 in Oklahoma City next week. The bonus grows by $5,000 each week if it is not claimed. Once claimed, it returns to $5,000.       <BR>    Winston-Salem Invitational: <BR>    ROUND ONE:    1) Ned Cross (Midland, Ore.) 89 points on Outa Da Blue (Circle T Ranch & Rodeo), $2,730. 2) Josh Koschel (Greeley, Colo.) 88.75 points on Juicy Fruit (Jeff Robinson Bucking Bulls/Calahan), $1,950. 3/4) Wiley Peterson (Fort Hall, Idaho) 87.5 points on Buckshot (Kerr & Wagoner Bucking Bulls). 3/4) Cody Campbell (Summerville, Ore.) 87.5 points on Coffee Bean (Robinson/Perry Bucking Bulls). 5/6/7/8) Billy Robinson (Galax, Va.) 87.25 points on Look Out (Circle T Ranch & Rodeo), $292.50. 5/6/7/8) Skeeter Kingsolver (Mclouth, Kans.) 87.25 points on Jocko (Teague Bucking Bulls, LLC.), $292.50. 5/6/7/8) Austin Meier (Kinta, Okla.) 87.25 points on Skid Row (Teague Bucking Bulls, LLC.) $292.50. 5/6/7/8) J.B. Mauney (Mooresville, N.C.) 87.25 points on Frosty (Circle T Ranch & Rodeo) $292.50.      <BR>  ROUND TWO:    1) Renato Nunes (Buritama, SP, Brazil) 89.25 points on Flashpoint (Teague Bucking Bulls, LLC  ), $2,730. 2) Austin Meier (Kinta, Okla.) 88.5 points on SkyHawk Cut-a-Rug (Jeff Robinson/Pinnacle Bull Group), $1,950. 3/4) Rocky McDonald (Col. Juarez, Mexico) 88 points on Outa Da Blue (Circle T Ranch & Rodeo). 3/4) McKennon Wimberly (Cool, Texas) 88 points on Off the Hook (Jerome Davis Bucking Bulls). 5/6) Cody Ford (Stanfield, Ore.) 87.75 points on Rusty Zipper (Teague Bucking Bulls).    5/6) Stormy Wintg (Dalhart, Texas) 87.75 points on Lucky Toad (Jerome Davis Bucking Bulls).              <BR>    BUILT FORD TOUGH CHAMPIONSHIP ROUND   : 1) Renato Nunes (Buritama, SP, Brazil) 90.5 points on RMEF Bugle (Robinson/Perry Bucking Bulls) $2,730. 2) Beau Hill (West Glacier, Mont.) 90 points on Chicken on a Chain (Robinson/Tedesco/Larry the Cable Guy), $1,950. 3) Austin Meier (Kinta Okla.) 89.75 points on Lone Star (Robinson/Hagen Bucking Bulls), $1,170. 4) Skeeter Kingsolver (Mclouth, Kans.) 84.75 points on Fat Lip (Circle T Ranch & Rodeo).      <BR>  OVERALL EVENT STANDINGS:    1) Austin Meier (Kinta, Okla.) 780.50 points, $39,205. 2) Renato Nunes (Buritama, SP, Brazil) 733.25 points, $18,752.50. 3) Beau Hill (West Glacier, Mont.) 605.50 points, $10,742.50. 4) Skeeter Kingsolver (Mclouth, Kans.) 582.50 points, $6,765. 5) Billy Robinson (Galax, Va.) 414.25 points, $4,642.50.     <BR>  BUILT FORD TOUGH WORLD STANDINGS:       (The PBR World Champion is based on total Built Ford Tough Series points earned through the season) 1) Travis Briscoe (Edgewood, N.M.) 3,209.25 points, $63,006.69. 2) J.B. Mauney (Mooresville, N.C.)    2998 points, $126,270.90. 3) Austin Meier (Kinta, Okla.) 2,580 points, $55,406.50. 4) Valdiron de Oliveira (Aparecida de Goiania, GO, Brazil) 2,475.75 points, $42,201.93. 5) Shane Proctor (Grand Coulee, Wash.) 2,356 points, $67,008.95.      <BR>   ###    <BR>  About the PBR:   <BR>More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.  <BR>  For more on the PBR, please visit      www.pbr.com     ,      www.teampbr.com     ,      www.pbr.tv     ,      www.myspace.com/teampbr     , twitter.com/teampbr,      www.facebook.com/TeamPBR     , or      www.pbr.com/worldfinals/      .                  ]]></description>
			<link>http://www.pbrnow.com/release/?id=6118</link>
			<guid>http://www.pbrnow.com/release/?id=6118</guid>			
	        <pubDate>Sat, 06 Feb 2010 23:44:28 MST</pubDate>
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			<category>Bull Riding</category>
			<title><![CDATA[North Carolina crowd braves winter weather for Round 1]]></title>        
			<description><![CDATA[Oregon cowboy,  Ned Cross  (Midland, Ore.) was on top of his game tonight, making the buzzer and taking home the Round 1 win at the 2010 Winston-Salem Invitational presented by Troy-Built. Braving the winter weather advisories and icy roads, Cross rode Outa Da Blue (Circle T Ranch & Rodeo) for 89 points and $2,730.     <BR> Following closely behind Cross was  Josh Koschel  (Greeley, Colo.), who stayed on Juicy Fruit (Jeff Robinson Bucking Bulls/Calahan) for 88.75 points, putting $1,950 in his bank account. Tied for third and fourth place was  Wiley Petersen  (Fort Hall, Idaho) and  Cody Campbell  (Summervile, Ore.). Petersen rode Kerr & Wagoner Bucking Bulls' Buckshot, bringing in 87.50 points, while Campbell stayed on Coffee Bean, owned by Robinson/Perry Bucking Bulls, for 87.50 points.      <BR> In a 4-way tie for 5 th -8 th  place was  Billy Robsinson  (Galax, Va.),  Skeeter Kingsolver  (Mclouth, Kans.),  Austin Meier  (Kinta, Okla.) and  J.B. Mauney  (Mooresville, N.C.). Robinson rode Look Out (Circle T Ranch & Rodeo); Kingsolver stayed on Jocko from Teague Bucking Bulls; Meier rode Skid Row (Teague Bucking Bulls, LLC); and J.B. Mauney impressed his hometown crowd on Frosty (Circle T Ranch & Rodeo). All four received 87.25 points.      <BR> Stay tuned tomorrow for all of the Round 2 thrills and spills, as the second day of the Winston-Salem Invitational presented by Troy-Built gets underway. Don't miss the Winston-Salem Invitational when it airs live on VERSUS tomorrow, Saturday February 6 th  at 8:00pm ET. Check your local listings for more details.      <BR> For more information about the Professional Bull Riders and the Winston-Salem Invitational, visit     www.pbr.com    .      <BR>  INJURY REPORT:    Dustin Elliott has a concussion after his wreck with Walton & Wagoner Bucking Bulls' Cash. He is questionable for Round 2 of the Winston-Salem Invitational tomorrow.      <BR>  Winston-Salem Invitational:     ROUND ONE:    1) Ned Cross (Midland, Ore.) 89 points on Outa Da Blue (Circle T Ranch & Rodeo), $2,730. 2) Josh Koschel (Greeley, Colo.) 88.75 points on Juicy Fruit (Jeff Robinson Bucking Bulls/Calahan), $1,950. 3/4) Wiley Peterson (Fort Hall, Idaho) 87.5 points on Buckshot (Kerr & Wagoner Bucking Bulls), $975. 3/4) Cody Campbell (Summerville, Ore.) 87.5 points on Coffee Bean (Robinson/Perry Bucking Bulls), $975. 5/6/7/8) Billy Robinson (Galax, Va.) 87.25 points on Look Out (Circle T Ranch & Rodeo), $292.50. 5/6/7/8) Skeeter Kingsolver (Mclouth, Kans.) 87.25 points on Jocko (Teague Bucking Bulls, LLC.), $292.50. 5/6/7/8) Austin Meier (Kinta, Okla.) 87.25 points on Skid Row (Teague Bucking Bulls, LLC.) $292.50. 5/6/7/8) J.B. Mauney (Mooresville, N.C.) 87.25 points on Frosty (Circle T Ranch & Rodeo) $292.50.                                                                                                   <BR>       ###    <BR>  About the PBR:   <BR>More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.  <BR>  For more on the PBR, please visit      www.pbr.com     ,      www.teampbr.com     ,      www.pbr.tv     ,      www.myspace.com/teampbr     , twitter.com/teampbr,      www.facebook.com/TeamPBR     , or      www.pbr.com/worldfinals/      .             ]]></description>
			<link>http://www.pbrnow.com/release/?id=6115</link>
			<guid>http://www.pbrnow.com/release/?id=6115</guid>			
	        <pubDate>Fri, 05 Feb 2010 22:30:42 MST</pubDate>
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			<category>Bull Riding</category>
			<title><![CDATA[Fill out the 2010 Dickies Iron Cowboy bracket for a chance to win $50,000!!]]></title>        
			<description><![CDATA[The 2010 Dickies Iron Cowboy Invitational presented by WinStar World Casino is right around the corner! Now, fans have the opportunity to get in on the action with a chance to win $50,000 in the 2010 Dickies Iron Cowboy Bracket Challenge!     <BR> Fans from all over the world can register for the 2010 Dickies Iron Cowboy Bracket Challenge at  www.pbrbracketchallenge.com . Once registered, just fill out the bracket predictions and follow all of the action online. No ticket purchase is necessary. On Feb. 20 at 4:00pm ET, 24 lucky entrants will be chosen as finalists. If any of those 24 finalists predict a perfect bracket, they instantly win $50,000 cash!     <BR> The first-place finisher from all of the entries will win an exclusive trip for two to the 2010 PBR World Cup in Las Vegas on April 16-18 (includes airfare, hotel and tickets).    Two runners-up will each receive a PBR merchandise prize pack and two tickets to the BFTS event of their choice.      <BR> The Top 24 bull riders in the world will compete at The Dickies Iron Cowboy Invitational on Saturday Feb. 20, in the first-ever dirt event at Cowboys Stadium.    Top PBR superstars will go up against the rankest bulls the PBR has to offer in the largest, most technologically advanced venue in the world.      <BR> At the 2010 Dickies Iron Cowboy Invitational, fans will enjoy more than two hours of rock & roll music, pyrotechnics, and an up close and personal view of  The Toughest Sport on Earth!     They will also get the opportunity to get up close and personal with multi-platinum country artist Gary Allan, when he kicks off the Dickies Iron Cowboy invitational with a one-time-only concert for the PBR.   Tickets for the 2010 Dickies Iron Cowboy Invitational start at $20 (standard ticket fees apply ) and are available  by phone at 800.745.3000, online at     www.ticketmaster.com    , or in person at the Cowboys Stadium Box Office.          <BR> For more information about all of the events and activities surrounding the 2010 Dickies Iron Cowboys Invitational presented by WinStar World Casino, please visit the special PBR event page here:      http://pbrnow.com/competition/bfts/eventload.cfm?id=3243        <BR>  <BR> For complete rules about the Bracket challenge, go to     www.pbrbracketchallenge.com    .      <BR>  <BR> The PBR is the premiere bull riding organization in the world, boasting contestants from the United States, Mexico, Australia, Brazil, and Canada. One of the fastest growing sports in the country, PBR's events air weekly on VERSUS, NBC, CBS, and FOX. For more information on the Professional Bull Riders, please visit    www.pbr.com    or contact Sara Broun at 719 242 2800 or    sbroun@pbrnow.com   .      <BR>   <BR>   ###    <BR>       <BR>    About the Professional Bull Riders, Inc. (PBR):<BR>   More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.        <BR>       <BR>       For more on the PBR, please visit    www.pbr.com   ,    www.teampbr.com   ,     www.pbr.tv    ,    www.myspace.com/teampbr   , twitter.com/teampbr,    www.facebook.com/TeamPBR   , or    www.pbr.com/worldfinals/   .  <BR>  <BR>  About Dickies:   <BR> The Dickies brand has a strong and proud heritage of providing tough, quality clothing to American workers for more than 87 years. Over that time, the company has grown from the U.S. Bib Overall Company in 1922 to the Williamson-Dickie Manufacturing Company. From overalls to World War II U.S. military uniforms to its iconic Original 874 work pant and much more, Dickies is the global leader in innovative work apparel while also meeting consumer needs for quality after work clothing at a great value.  The Dickies portfolio of apparel includes men's and women's work pants, shorts, shirts, denim, outerwear, school wear and an extensive licensing program, all backed by a lifetime guarantee. The company operates through subsidiaries in North America, Canada and Europe as well as exclusive distributorship around the world. For more information on the uncomplicated style of Dickies, visit    www.dickies.com   .        ]]></description>
			<link>http://www.pbrnow.com/release/?id=6114</link>
			<guid>http://www.pbrnow.com/release/?id=6114</guid>			
	        <pubDate>Fri, 05 Feb 2010 17:30:47 MST</pubDate>
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			<title><![CDATA[PBR Invades North Carolina for Two Thrilling Nights!]]></title>        
			<description><![CDATA[The Professional Bull Riders, Inc. (PBR) heads up the East Coast to North Carolina for the Winston-Salem Invitational presented by Troy-Built! The PBR is bringing the world's Top 40 bull riders to  the Lawrence Joel Veterans Memorial Coliseum on Friday, February 5th at 8:00pm and Saturday, February 6 th  at 7:50pm for two action-packed nights only !     <BR> For as little as $10, PBR fans new and old will get to see the toughest athletes on earth, more than two hours of edge-of-your-seat thrills and spills, rock and roll music, and pyrotechnics. Tickets can be purchased at the Lawrence Joel Veteran's Memorial Coliseum Box Office,     www.ticketmaster.com    , or by phone at 336 722 6400 (standard ticket fees may apply).     <BR> During these two nights of heart-pounding, bone-crushing action, fans will get up close and personal with hometown cowboy and current Built Ford Tough Series No. 2 ranked  J.B. Mauney  (Mooresville, N.C.), North Carolina locals  Brian Canter  (Randleman, N.C.) and  Shane Proctor  (West Coulee, Wash.); current Built Ford Tough Series No. 1 ranked rider  Travis Briscoe  (Edgewood, N.M.), and fan favorites  Ryan McConnel  (Colgate, Okla.) and  Wiley Peterson  (Fort Hall, Idaho).      <BR> The Winston-Salem Invitational presented by Troy-Built will consist of three rounds of competition, with the first three rounds featuring the Top 40 bull riders matched against the PBR's rankest bulls. The scores from the three rides will be combined and the riders with the top 15 scores will advance to the Built Ford Tough Championship Round after intermission on Saturday. In the end, the cowboy with the highest total score on four bulls will be declared the winner!  <BR> The PBR is the premiere bull riding organization in the world, boasting contestants from the United States, Mexico, Australia, Brazil, and Canada. One of the fastest growing sports in the country, PBR's events air weekly on VERSUS, NBC, CBS, and FOX. For more information on the Professional Bull Riders, please visit    www.pbr.com    or contact Sara Broun at 719 242 2800 or    sbroun@pbrnow.com   .     <BR>   ###    <BR>           About the Professional Bull Riders, Inc. (PBR):<BR>   More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.        <BR>       For more on the PBR, please visit    www.pbr.com   ,    www.teampbr.com   ,     www.pbr.tv    ,    www.myspace.com/teampbr   , twitter.com/teampbr,    www.facebook.com/TeamPBR   , or    www.pbr.com/worldfinals/   .  ]]></description>
			<link>http://www.pbrnow.com/release/?id=6106</link>
			<guid>http://www.pbrnow.com/release/?id=6106</guid>			
	        <pubDate>Wed, 03 Feb 2010 12:44:02 MST</pubDate>
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			<title><![CDATA[THE PBR TAKES OVER SAGINAW, MI!]]></title>        
			<description><![CDATA[The Professional Bull Riders, Inc. (PBR) makes its next stop on the new and improved PBR Touring Pro Division in Saginaw, MI. The tour will take over the Dow Event Center on Friday, February 5 th  and Saturday February 6 th , for two days of jam packed bull riding action at the PBR Saginaw Invitational Touring Pro Division.     <BR> For as little as $10, PBR fans new and old will get to see 40 of the top bull riders, the toughest animal athletes on earth, and more than two hours of edge-of-your-seat thrills and spills. During these two nights of heart-pounding, bone-crushing action, fans will get up close and personal with top athletes such as PBR Built Ford Tough World Qualifiers  Pete Farley  (Kempsey, AUS),  Jordon Hupp  (Cheyenne, WY), and  Colby Yates  (Granbury, TX).     <BR> All of the action starts at 7:30pm on Friday, February 5 th  and again on Saturday, February 6 th . Children ages 2-12 get in for just $10. Adult tickets start at just $15 and increase to $25 and $40. Tickets are available at the Dow Event Center Box Office, all Ticketmaster outlets, online at    www.ticketmaster.com    or charge by phone at 800-745-3000.  Discounts for groups of 15 or more are available by calling the Dow Event Center group sales department.  Additional facility and Ticketmaster fees may apply to ticket prices.     <BR> For more information about the PBR and all future Touring Pro Series events, please visit    www.pbr.com   .        <BR>   ###    <BR>  About the PBR:<BR>   The PBR Touring Pro Division gives PBR athletes lucrative opportunities to win coveted dollars which count toward qualification for the PBR's crown jewel - the Built Ford Tough World Finals. The PBR Touring Pro Division travels to various cities from coast to coast across the United States and gives the rising stars of the PBR a chance to compete alongside the seasoned veterans of bull riding. For a complete listing of 2010 PBR Touring Pro Division events, results and upcoming event preview highlights, please visit pbrnow.com.   <BR> More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.       <BR>  For more on the PBR, please visit      www.pbr.com     ,      www.teampbr.com     ,      www.pbr.tv     ,      www.myspace.com/teampbr     , twitter.com/teampbr,      www.facebook.com/TeamPBR     , or      www.pbr.com/worldfinals/      .             ]]></description>
			<link>http://www.pbrnow.com/release/?id=6105</link>
			<guid>http://www.pbrnow.com/release/?id=6105</guid>			
	        <pubDate>Wed, 03 Feb 2010 09:21:29 MST</pubDate>
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			<title><![CDATA[2010 Dickies Iron Cowboy Invitational Full Bracket Announced]]></title>        
			<description><![CDATA[Today, the Professional Bull Riders, Inc. (PBR) announced the complete list of riders that will be a part of the 2010 Dickies Iron Cowboy Invitational presented by WinStar World Casino. The top eight seeds were already determined a few weeks ago, but today the other 16 spots are filled.     <BR> The Dickies Iron Cowboy Invitational takes place on Saturday February 20 th  and is going to be the biggest one day event in PBR history! Top PBR superstars will ride in the largest, most technologically advanced venue in the world.    A total of 24 bull riders will be participating in this one of a kind format.     The sixteen riders that will be joining the 2010 Iron Cowboy Invitational are: current #1 in the World Standings,  Travis Briscoe  (Edgewood, N.M.);  Ned Cross  (Dorris, Calif.); youngster  Skeeter Kingsolver  (Mclouth, Kans.);  Dustin Elliott  (North Platte, NE);  Josh Koschel  (Greeley, Colo.);  LJ Jenkins  (Texico, N.M.);  Ross Coleman  (Molalla, Ore.); current #4 in the BFTS World standings  Shane Proctor  (Grand Coulee, Wash.); Texas natives  Mike Lee  (Paradise, Texas),  McKennon Wimberly  (Cool, Texas) and  Elliot Jacoby  (Fredericksburg, Texas); North Carolina cowboy  Brian Canter  (Randleman, N.C.); fan favorite  Wiley Peterson  (Fort Hill, Idaho);   Florida native  Caleb Sanderson  (Kissimmee, Fla.); Brazilian  Renato Nunes  (Buritama, SP, Brazil); and PBR veteran  Sean Willingham  (Summerville, Ga.).      <BR> Previously announced athletes, chosen based on their 2009 World Standings, that are competing at the 2010 Dickies Iron Cowboy Invitational include: 2009 World Champion  Kody Lostroh  (Longmont, Colo.), 2009 World Champion runner-up  J.B. Mauney  (Mooresville, N.C.), 2008 World Champion  Guilherme Marchi  (Leme, SP, Brazil),  Austin Meier  (Kinta, Okla), Texas cowboy  Zack Brown  (Santa Fe, Texas),   fan favorite  Ryan McConnel  (Colgate, Okla.),   and Brazilians  Valdiron de Oliveira  (Aparecida de Goiania, GO, Brazil)   and  Robson Palermo  (Rio Branco, Acre, Brazil). Of these eight riders, only four are currently riding well enough to be ranked in the top 8 in the World Standings. One of them, Zack Brown, is currently ranked 40 th  in the overall BFTS standings and wouldn't be competing in Arlington at all, if he didn't qualify based on last year's World Finals. The 16 riders announced today are riding at their absolute best and are ready to prove what they're made of!     <BR> All of these top bull riders will go up against the world's toughest bulls to find out who deserves the title of "Iron Cowboy."    The complete list of bulls that will be appearing at the 2010 Dickies Iron Cowboy Invitational will be announced in the weeks leading up to the event. Previously announced bulls that will be at Cowboys Stadium are: 2009 World Champion bucking bull  Code Blue  (Walton & Wagoner/Berger & Struve),  Voodoo Child  (Robinson/Beutler/McNeely),  Big Tex  (Dakota Rodeo/Chad Berger/Clay Struve), superstar bull  Chicken on a Chain  (Robinson/Tedesco/Larry The Cable Guy), Teague Bucking Bulls, LLC's  Bones ,  Major Payne  (Robinson/Katich/Pinnacle Bull Group),  RFD-TV  (Teague Bucking Bulls, LLC),  Black Pearl  (Ravenscroft/Boyd-Floyd Bull Co.),  Crosswired  (D&H Cattle Co./Clifton Wiggins),  Spit Fire  (Boyd/Floyd Bull Company), and  Uncle Buck  (Teague Bucking Bulls, LLC). These bulls may change depending on their performance over the next few weeks.   <BR> At the 2010 Dickies Iron Cowboy Invitational, fans will enjoy more than two hours of rock & roll music, pyrotechnics, and an up close and personal view of  The Toughest Sport on Earth!     They will also get the opportunity to get up close and personal with multi-platinum country artist Gary Allan, when he kicks off the Dickies Iron Cowboy invitational with a one-time-only concert for the PBR.   Tickets for the 2010 Dickies Iron Cowboy Invitational start at $20 (standard ticket fees apply ) and are available  by phone at 800.745.3000, online at     www.ticketmaster.com    , or in person at the Cowboys Stadium Box Office.         <BR> For more information about all of the events and activities surrounding the 2010 Dickies Iron Cowboys Invitational presented by WinStar World Casino, please visit the special PBR event page here:     http://pbrnow.com/competition/bfts/eventload.cfm?id=3243    <BR> The PBR is the premiere bull riding organization in the world, boasting contestants from the United States, Mexico, Australia, Brazil, and Canada. One of the fastest growing sports in the country, PBR's events air weekly on VERSUS, NBC, CBS, and FOX. For more information on the Professional Bull Riders, please visit    www.pbr.com    or contact Sara Broun at 719 242 2800 or    sbroun@pbrnow.com   .             <BR>   ###    <BR>           About Dickies<BR>   The Dickies brand has a strong and proud heritage of providing tough, quality clothing to American workers for more than 87 years. Over that time, the company has grown from the U.S. Bib Overall Company in 1922 to the Williamson-Dickie Manufacturing Company. From overalls to World War II U.S. military uniforms to its iconic Original 874 work pant and much more, Dickies is the global leader in innovative work apparel while also meeting consumer needs for quality after work clothing at a great value.  The Dickies portfolio of apparel includes men's and women's work pants, shorts, shirts, denim, outerwear, school wear and an extensive licensing program, all backed by a lifetime guarantee. The company operates through subsidiaries in North America, Canada and Europe as well as exclusive distributorship around the world.         <BR>       For more information on the uncomplicated style of Dickies, visit    www.dickies.com.   <BR>           About the Professional Bull Riders, Inc. (PBR):<BR>   More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.        <BR>       For more on the PBR, please visit    www.pbr.com   ,    www.teampbr.com   ,     www.pbr.tv    ,    www.myspace.com/teampbr   , twitter.com/teampbr,    www.facebook.com/TeamPBR   , or    www.pbr.com/worldfinals/   .                 ]]></description>
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